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  • Anderson Printing House – One of the best printers in Kolkata,Takes the Initiative to “Bring Print to Life” with Printeractiv

    anderson on 2016-09-09 16:14:41 reviews [0]

    “Can your print Dance?”, “Can it Sing?”, “Can it Interact?” Yes, now it can with Anderson’s Printeractiv!
    With this new initiative, Anderson has combined the digital and the print media together in the commercial printing space. Printeractiv acts as a marketing tool for both, B2B as well as B2C industrial segments.
    It is driven by the Augmented Reality technology, that adds virtual elements to the real world.From business cards to brochures, or product catalogues to flyers, be it any printed product, with Printeractiv static prints, can now become dynamic and interact.
    Printeractiv is extremely useful for certain business segments like paints, real estate, ply board, veneer, furniture, healthcare, publishing, media and all other industrial and FMCG advertisers.
    Once the printed material becomes Printeractiv, the user needs to download the CLICKar app from the App Store or Play Store and scan images or pages indicated with .
    One Printeractiv trigger can be embedded with upto 12 tabs. Thus, giving you the opportunity to market your product through 12 different channels under one platform. Printeractiv acts as your own customised broadcasting medium.
    Among these 12 tabs you can share various details with your customers such as Communication Videos, contacts, social media, 360o walkthrough, share exciting offers, conduct polls and surveys, 3D product views, and many other interactive options.
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